Comments on: enfant terrible + also design

By: Ann Marie

Ann Marie — Tue, 18 Dec 2007 19:47:39 +0000

we heart also big time: mayfairworkshop.com!!! They are they best.
I agree about the photogaphy, though. I like the mood of it, but it holds the product back from being enjoyed.
that said, how about those shoes!!!

By: Genevieve

Genevieve — Fri, 14 Dec 2007 21:54:13 +0000

I don’t happen to prefer a “product on white background” thing either. ;)

But I can say from my experience that there’s a difference between well-executed “mood” and what looks like “creative” use of available incandescent light, which, for me in this case, is muting those products that do have some color to them.

I think that mood shots, with warm lighting that still allows colors to pop, with slightly more straight-forward framing, and with a bit better control over focus / depth of field would have been exciting complements to the site design, while better presenting the products.

And as a consumer, if i’m going to pay $306 for an 18 month old’s cashmere outfit, maybe the photos could be a bit more styled and polished than having them sort of clump up against a wall. know what i mean?

it’s still a *very* cute site. i just see opportunities to improve the photography in future rounds. thanks. :)

By: stephanie

stephanie — Fri, 14 Dec 2007 18:25:24 +0000

I discovered this site just the other day and was in awe- it is so beautiful!

By: grace

grace — Fri, 14 Dec 2007 17:50:50 +0000

really? i think the photography is gorgeous. maybe i’m just partial to photos that have a mood to them and do more than the standard “product on white background” thing ;)

grace

By: mdg

mdg — Fri, 14 Dec 2007 17:47:01 +0000

I thought I recognized that lettering from one of your past posts – I ADORE Betsy Dunlap’s lettering, holy cow.

And what is up with that precious little deer (or is it a tiny moose?) in their pictures? All the details are so fab. Thanks!

By: Genevieve

Genevieve — Fri, 14 Dec 2007 17:42:30 +0000

it *is* a lovely illustrative animation. it’s just too bad their actual product photography is so poor. :(

By: Uncle Beefy

Uncle Beefy — Fri, 14 Dec 2007 16:21:13 +0000

Definitely used to great effect. Doesn’t feel all “look at me, look at me” just sweet and stylish. Not surprised, I suppose, as Also is truly amazing in their approach. Mmmmm. (Love the colors as well, Grace.)